Welcome to the Future

Our own Kiran Samuel adorns us with this opening article. Part welcoming, part personal introduction, and part blueprint – read on to find out the who, what, where, when, and why of the Future Blog.

Weekly Beat: Scanz – Rock It

This week, Scanz provides us with our weekly beat. Enjoy this beat (and a new beat every week) for free, exclusively at the Future Blog. Download here. Stream at Future Blog Radio. While here on this site, take note of the older content that you may or may not have seen before…BUT-pay extra attention to this new content. Witness the growth and evolution as we continuously are on our grind. Right here. Right now.

NEW SONG! Scanz – Help Me (The Prayer)

Scanz serves up his first post-chronicle output with this song, Help Me (The Prayer). Download it for free right here. Be on the watch out for more new Scanz and more Future Blog artists soon. Fresh start, new music, different direction. Click for download.

Scanz – The Guantlet Video feat. Akrobatik and Mr. Lif

Video for the song “The Guantlet” off of Scanz’ the Basement Chronicle. Video featues Mr. Lif and Akrobatik. Check out the debut of the a new song by Scanz to get a (small) taste of what in store for the near future here at the future blog.

Recent Articles:

Welcome to the Future

October 19, 2009 Features 2 Comments
Welcome to the Future

The future. Some see it as daunting, some embrace it with eager-eyes. But whatever you feel, reality is that it can’t be avoided– that over-the-horizon, ever-elusive idea will manifest itself into the present at some point. So where will YOU be? We’ll be standing in the midst of it, building.

So why us? To put it frankly, we are the future. We’re the ones standing in the wings, placing bets with our life worths on what moves this industry makes. We need to chip away at the concerns– our concerns– and help build it into something we’re proud of. No barriers, no excuses– would, could and should got left back in the past. So while those fools spend their presents sleeping, we’re diving headfirst into the future.

We are the ears, eyes and mouths of a few who want to share our ideas with you, our readers. Hip hop’s got the rhythm of our heartbeats, and the blog serves to deliver the music on a level that’s accessible to all: free audible treats from our team, opinions that matter about issues that matter, and industry news on a level that relates to you.

My personal story with Scanz is a strange, to say the least. I ran into him at a Roots show back in ‘05, both of us standing front row. Months later, I was filtering through Facebook profiles at college according to music tastes and thanks to my pretentiousness, managed to land on this kid Scanz. He bumped Dilla, appreciated the authentic funk of Roy Ayers and seemed wholeheartedly involved in surrounding himself with that boom-bap essence. I was sold. Checked the pictures and –holy shit?!– I knew this face. As a firm believer of the pushes and pulls that the universe orchestrates for lives, I realized Scanz was probably on to something. Four years later, looks like I’m right.

The industry has seen some major shifts since it’s coveted “golden era”, but it doesn’t mean that the aesthetic has to mutate. Living testament: Scanz still holds some serious weight. His beats knock hard, his rhymes transcend the kiddie pool and his grind is a constant reminder to get shit done. Now don’t get me wrong, I’m still as pretentious as ever and the top 20 playlist practically induces seizures if I’m stranded without an iPod. Some call it dramatic, I call it having good taste. But supporting Scanz music for four years and counting is not because of the friendship–to be honest, the friendship grew from the music. Call it dramatic, but I just appreciate his good taste.

As for me–I’m just a chick with a surplus of opinions, constantly dropping them in passion-saturated bombs wherever I see necessary. I’m still a student (Journalism and Philosophy, officially), but to satisfy the ache I have to get shit started already, started a blog as well (www.ATEtraks.com). It had always been about the words, yet it had always been around the music. Makes more sense to combine the obsessions, right? I’ll be using TheFutureBlog as my outlet to rant, rave or muse. Stay tuned.

Welcome to the Future

FMC Policy Sumit: Music 2.0 Business Models

October 15, 2009 The Industry and Me 2 Comments
FMC Policy Sumit: Music 2.0 Business Models

(click title for video) A very inspiring organization, the Future of Music Coalition, have released a series of videos that explore new music industry models.  The significance of these models is that they take into account how artists need to be compensated, but recognize the need to be relevant in culture.  Of all of them, the subscription-based models stick out the most to me.  Music consumers are no longer in the mindset of paying for music on a “per unit” basis.  Instead, we have come to expect to get our music for free, immediately, and involve little effort.  A subscription service could possibly function within a culture like ours because it mostly matches this criteria.  Subscription services, like Rhapsody, “feel free” because it is an all you can eat buffet – a once per month, small fee.  In turn, a subscription offers the same flexibility and feel of free downloading.

FMC Policy Sumit: Music 2.0 Business Models

Obscene Music Videos

October 15, 2009 Fly Shit No Comments
Obscene Music Videos

Dirty, but 100% for real, music videos.  In reverse order of explicitness.  Artistic expression? Shock value? We’ll let you decide (just not at your place of work).

1.  Ghostface – Stapelton Sex (video)

2. Flying Lotus – Parisian Goldfish (video)

3. Rammstein – Pussy (video)

Obscene Music Videos

Public Enemy Brings the Noise!

October 13, 2009 The Industry and Me No Comments
Public Enemy Brings the Noise!

In current state of the industry, it is obvious that there needs to be precedents set in the realm of new business models.  The idea of a record label, whose entire infrastructure is primarily based on manufacturing/distributing/marketing a physical product is no longer relevant in today’s climate.  One way a shift can happen is from the actions of iconic artists that can really send a message to the industry…Sometimes I am inspired.  And sometimes I am disappointed.

Public Enemy recently employed Sellaband to raise money for their next album.  Fans will donate money ($25) to raise a total of $250,000 for marketing and recording costs in turn for profit sharing and a free copy of the album. WOW.  Innovative? Yes.  Inspiring? Hell yes.  Chuck D has said that the recording industry is dead, but the music industry is very much alive.  He puts his money where his mouth is with this new model where he co-ops with fans, curating a very fresh and special relationship between artist and fan-and then consumer.  “SellaBand’s financial engine model goes about restructuring the music business in reverse,” says Public Enemy’s Chuck D. “It starts with fans first, then the artists create from there. The music business is built on searching for fans and this is a brand new way for acts to coming to create a new album with fans first, already on board.”  Public enemy has established their niche in the music world and they found a great way to utilize it.  Forget the old way of going through a system to appeal to the masses. -E

Public Enemy Brings the Noise!

Allow me to introduce myself…

October 12, 2009 The Industry and Me No Comments
Allow me to introduce myself…

The Industry and Me blog series is written by theFutureBlog co-creator and FourHourFuture team-member, Eric Hahn.

This is a regular blog posting that chronicles current industry happenings and how it affects me (and you) as a burgeoning entrepreneur, life-long music lover, and aspiring independent artist.  There is a lot going on out there with the law and the business, but it may seem that the world of suits and ties is not at all interrelated to us.  or is it?  here, i try to explain the bigger picture and try to open you up to why and how it affects our culture.  just as how our current youth generation is the future of this country, WE are the future of our culture-and the entertainment industry that feeds it.  And, just how it is to be a responsible citizen to vote, it is the same to be educated and aware of issues that affect our niche in culture and society.  So, follow me here, build with me here, as i share my opinions, rants, and thoughts. -E

Allow me to introduce myself…

Weekly Beat: Scanz – Rock It

October 7, 2009 Features No Comments
Weekly Beat: Scanz – Rock It

This week, Scanz provides us with our weekly beat.  Enjoy this beat (and a new beat every week) for free, exclusively at the Future Blog.  Download here.  Stream at Future Blog Radio.  While here on this site, take note of the older content that you may or may not have seen before…BUT-pay extra attention to this new content.  Witness the growth and evolution as we continuously are on our grind.  Right here.  Right now.

Download. (Right Click then Save As/Save Link As to download)

Weekly Beat: Scanz – Rock It

NEW SONG! Scanz – Help Me (The Prayer)

October 7, 2009 Features 2 Comments
NEW SONG! Scanz – Help Me (The Prayer)

Scanz serves up his first post-chronicle output with this song, Help Me (The Prayer).  Download it for free right here. Be on the watch out for more new Scanz and more Future Blog artists soon.  Fresh start, new music, different direction.

Download. (Right Click then Save As/Save Link As to download)

NEW SONG! Scanz – Help Me (The Prayer)

Scanz – The Guantlet Video feat. Akrobatik and Mr. Lif

October 7, 2009 Features No Comments
Scanz – The Guantlet Video feat. Akrobatik and Mr. Lif

Video for the song “The Guantlet” off of Scanz’ the Basement Chronicle. Video featues Mr. Lif and Akrobatik.  Check out the debut of the a new song by Scanz to get a (small) taste of what in store for the near future here at the future blog.

Scanz – The Guantlet Video feat. Akrobatik and Mr. Lif

Scanz – The Basement Chronicle

Scanz – The Basement Chronicle

Scanz’ latest effort, the Basement Chronicle, was also his official debut on his newly founded company Four Hour Future.  It features strong production by both Frank G and Scanz himself, as well as, features by the Percptionists, Channel Live, Krs-One, and more.  Free Download via the Future Blog/Four Hour Future.

Download

Scanz – The Basement Chronicle

Scanz – the Murder Files

Scanz – the Murder Files

A mixtape released by Scanz in conjunction with 2dopeboyz and illroots.  Features Scanz goin in over both top-40-type tracks (murder the industry) and underground gems (murder the underground).  Free Download via the Future Blog.

Download.

Scanz – the Murder Files

The Future Blog

The Future Blog is a production by Four Hour Future, LLC.
-Mike "Scanz" Danzis
-Jared "Sherm" Sherman
-Eric Hahn

Other Contributors
-Wesley Simpsun, FHF artist and team
-Kiran Samuel, writer/journalist
-Trevor Ashley, graphic design/web development

Contact

-Press, inquiries, and submissions go to info@fourhourfuture.com
-To apply to be on the street team, please contact via streetteam@fourhourfuture.com

Future Blog Radio

Updated Weekly. Sit Back. Relax. Nod your head.

Future Blog TV

Navigate using the side arrows to see all visual stimuli.

Features

Welcome to the Future

October 19, 2009

Welcome to the Future

Our own Kiran Samuel adorns us with this opening article. Part welcoming, part personal introduction, and part blueprint – read on to find out the who, what, where, when, and why of the Future Blog.

Weekly Beat: Scanz – Rock It

October 7, 2009

Weekly Beat: Scanz – Rock It

This week, Scanz provides us with our weekly beat. Enjoy this beat (and a new beat every week) for free, exclusively at the Future Blog. Download here. Stream at Future Blog Radio. While here on this site, take note of the older content that you may or may not have seen before…BUT-pay extra attention to this new content. Witness the growth and evolution as we continuously are on our grind. Right here. Right now.

NEW SONG! Scanz – Help Me (The Prayer)

October 7, 2009

NEW SONG! Scanz – Help Me (The Prayer)

Scanz serves up his first post-chronicle output with this song, Help Me (The Prayer). Download it for free right here. Be on the watch out for more new Scanz and more Future Blog artists soon. Fresh start, new music, different direction. Click for download.

Scanz – The Guantlet Video feat. Akrobatik and Mr. Lif

October 7, 2009

Scanz – The Guantlet Video feat. Akrobatik and Mr. Lif

Video for the song “The Guantlet” off of Scanz’ the Basement Chronicle. Video featues Mr. Lif and Akrobatik. Check out the debut of the a new song by Scanz to get a (small) taste of what in store for the near future here at the future blog.

Releases

Scanz – The Basement Chronicle

October 7, 2000

Scanz – The Basement Chronicle

Scanz’ latest effort, the Basement Chronicle, was also his official debut on his newly founded company Four Hour Future. It features strong production by both Frank G and Scanz himself, as well as, features by the Percptionists, Channel Live, Krs-One, and more. Free Download via the Future Blog/Four Hour Future. Click for download link.

Scanz – the Murder Files

October 7, 2000

Scanz – the Murder Files

A mixtape released by Scanz in conjunction with 2dopeboyz and illroots. Features Scanz goin in over both top-40-type tracks (murder the industry) and underground gems (murder the underground). Free Download via the Future Blog. Click to download.

Scanz – Prelude to a Legacy

October 7, 2000

Scanz – Prelude to a Legacy

Scanz’ debut as a recording artist was released on Rawkus Records as part of the Rawkus 50. Features Akrobatik and Future Blog fam Yasin, as well co-production from Frank G.